Forget the music, or the mince pies, or the first snowfall — the way you truly know it's Christmas season is when British department store John Lewis drop their annual Christmas ad.
This year it's all about a nervous dragon named Edgar, who can't seem to stop lighting things on fire. Things take a turn for the worse when he burns down the village Christmas tree, but perk up a bit at the end when he finds a slightly more toned-down use for his scorchy powers.
Is it as heartwarming as previous instalments, though? You be the judge.
