17 ways to create a Marketing Funnel. It involves using a series of steps that will lead towards a defined goal like from user engagement to a sale on many platforms.
We need to keep the funnel going. Many of us have hidden profits in our business, so where is it?
Do we know where to look to find the hidden profits or opportunities to keep the flow going?
Some of the action activities’ that we need to implement is developing a system that allows us to keep attracting more clients in the funnel. Activities include using RSS feeds, newsletter, various twitter papers, Scoop-it, blog posts, SEO all the things we do to help a suspect to flow into our funnel. They may just keep following us and never buy from us. They may opt-out and come back in. You may have a sign-up page for a workshop or webinar, from there you will likely welcome them to the family and keep engaging with them.
This just isn’t for digital marketers, it works for a retail store and even you as an Artist. Why you want to have a funnel for your business? So you can serve your customers and fans better.
Hubspot is really good when it comes to ROI on how well your system or process is working. The HubSpot Marketing Software enables you to create, automate, measure, and optimize all of your online marketing in one place.
After you have watched my video, get started in creating your own marketing funnel.
The first way is get yourself a marketing service like Mailerlite, you can upgrade when you are ready. You certainly can start with a free account.
Make sure you have an opt-in into your newsletter, start adding people to it, all the people you have spoken to about your art or business. The first message should be a welcome message, tell them why they are getting it. Write how you met, why you are sending them content. If it’s about your art, your process or anything else.
There is nothing worse than someone sending me something, and nothing about why or where we met.. If you don’t do this, you’ll get the unsubscribes. Also when you offer a free e-book or tip sheet etc, you may have people who will just grab the freebie and unsubscribe, this is normal.. don’t be surprised if you have a few of these people.
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Read these articles:
10 ways to keep the Funnel full
Artists getting more sales
