Has Offers Affiliate Marketing

Last we left our brave hero, he was exploring a mobile planet where two factions existed.  One was tied to the traditional way of tracking conversions on desktop web; the other embraced a more modern approach to tracking and attributing ... Read...

ASE ‘19 Session: Think “And”, not “Or” This past month at Affiliate Summit East ‘19, our CEO Peter Hamilton, shared his perspectives on working across networks in a session entitled, Building a Partner Program WITH Networks. His message c...

Welcome to Part 6 of our 7-part series on partner marketing, in which we explore strategies from The Ultimate Guide to Partner Marketing through examples and brands from the real world. So far, we’ve covered key steps in strategizing and ... Read M...

In the marketing universe, two types of partner marketers co-exist: Traditional Desktoppers and Modern Mobilites.  While their goals are the same — “grow the customer base” — their tools and languages are quite different.  Traditional Deskt...

TUNE has long promoted cookieless tracking. Even before cookies were frowned upon as a storage method by most browsers, we saw the issues with their longevity and its impact on tracking accuracy for pixel based offers (also known as client-side ... R...

For me, the Affiliate Summit is as dependable as the perennial flowering plant. It rarely disappoints and you always know what to expect. In fact, I have been going to them since 2006, if memory serves me. Every year, at ... Read More...

Folks, I am no stranger to performance marketing. I have logged over 20 years in this beloved channel, and I have participated in every nook and cranny of the affiliate marketing ecosystem. With the insight I gathered leading a top-tier ... Read More...