Frontiering Talk

Blog URL:http://frontiering.com.au/blog
Blog Tags:social media, marketing, Facebook, Web2.0, Conversations, social networks, Mobile, augmented reality, Community
Country:Australia

Emerging marketing commentary, including Digital Strategy, Social media, mobile, and word of mouth, communities



Latest Blog Posts



Campaign highlight

on Jul 12, 2018

STABILO’s Brilliant Ads That Highlight ‘Invisible’ Women is a great campaign that really “Highlights” the product feature Check the others out here...

Selling via Instagram has become easier with Instragram’s shopping on Instagram feature now rolled out globally. How to Use Instagram\’s Shoppable Posts http://bit.ly/2lBiTup  This is a great way for brands to link their products to thei...

Consumers are caring more about how brands present their pasture to plate story. This report from Nielsen suggests that transparency is a key driver of FMCG growth.  ...

This is a very cool use for Augmented Reality. The fun and interactive system known as Pool Live Aid allows for dramatic real-time updates to the pool action, so that it not only entertains but serves ...

Talk to Books

on May 29, 2018 in: Books

Google has unveiled a new tool called “Talk To Books,” a new search tool which uses semantic search to search based on meaning, rather than mere keywords, and powered by the Google’s machine learning AI which ...

The future of retail

on May 28, 2018

Trendwatching have just published a trend titled The Future of Retail which details these 5 insights. 1. MAGIC POINT OF SALE Consumers now expect to summon retail brands as they would a genie from a lamp. 2. DEEP ...

Mercedes & Thai health unites to create the Universal Language of Pain https://www.universallanguageofpain.com Mercedes vehicles are used as ambulances in Thailand so this partnership makes good brand sense.