Ishmael's Corner

Blog URL:http://www.ishmaelscorner.com
Blog Tags:storytelling, business, communications, pr, public relations, media, press, marketing, corporate
Country:United States
State/Province:California
Location:Silicon Valley

Storytelling for business communications.



Latest Blog Posts



The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The grab-bag post returns for the first time in 2019. As a refresher, I invented the grab bag as a forum to share three shards...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Check out the headline in The Wall Street Journal last month. “Apple Teams with Jack Ma” The headline didn’t say “Appl...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. This headline serves as our mantra for 2019. Every company, even those who fancy “math is fun” buttons, has something inte...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. You’ve heard the phrase, “read the room.” Huawei can’t read the room. In spite of an in-house communications team that...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Journalists get anecdotes. PR not so much. A few years back, we analyzed three months’ worth of tech stories in The Economis...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Mark Pinsent, Managing Director, Hoffman Europe   One of my favourite quotes comes from the late Douglas Adams, author...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Mark Pinsent, Managing Director, Hoffman Europe   One of my favourite quotes comes from the late Douglas Adams, author...