Ishmael's Corner

Blog URL:http://www.ishmaelscorner.com
Blog Tags:storytelling, business, communications, pr, public relations, media, press, marketing, corporate
Country:United States
State/Province:California
Location:Silicon Valley

Storytelling for business communications.



Latest Blog Posts



The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Steve Jursa (EVP in the San Jose office) recently attended a presentation called “The Mind of the Engineer” by Aspen Core,...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.   Implementing a media relations campaign in Japan is not an exercise for the squeamish. It requires on-the-ground experi...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.   I made my first trip overseas in 1994, supporting press conferences in Tokyo, Seoul, Hong Kong, Taipei and Singapore in...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Virtually all innovation traces back to the semiconductor industry and the roughly $463B that will be spent on chips this year...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. There aren’t many companies that crank out over $100B in revenue each year. GE is one of them. GE’s succession planning an...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Apple’s recent product introductions generated the expected media hoopla. I think the only publication that did not write ab...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.   It has been one year and six days since our 30-year anniversary party. Thinking about the cliché that goes something a...