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By ReadWriteWeb on Apr 24, 2024 in: Technology, advertising
At least 18 government websites in the U.K. and the U.S. send visitor information to multiple online advertising brokers, according… Continue reading Some UK and US government sites are ‘sharing data with ad brokers’ The post Some U...
By Boing Boing on Apr 20, 2024 in: Video, advertising, twitter
NBC News reports that carmaker Hyundai has paused its ads on Twitter, citing the presence of neo-Nazi material alongside its own posts. "We have paused our ads on X and are speaking to X directly about brand safety to ensure this issue is addressed,...
By Business Insider on Apr 18, 2024 in: Media, Advertising, Tech, disney
Netflix keeps benefitting from its password-sharing crackdown, which should bode well for its rivals as they prepare to follow suit.
By Boing Boing on Apr 18, 2024 in: advertising
"They say in thirty years, a burger and fries could cost $16, a vacation $12,400, and a basic car $65,000," leads a 1996 ad for financial services company TIAA (then TIAA-CREF). "No problem. You'll eat in. You won't drive. And you won't go anywhere."...
By Business Insider on Apr 9, 2024 in: Media, advertising, music
David Paton's 50-year-old hit song "Magic" earned him $1 million from use in Ozempic commercials, illustrating the value of a musician's back catalog.
By Business Insider on Apr 5, 2024 in: Tech, Media, advertising
Meta bought Instagram for $1 billion in 2012. Now it's a giant part of Mark Zuckerberg's empire.
By Business Insider on Apr 3, 2024 in: Tech, Strategy, Advertising, apple, tech
From Nintendo's Virtual Boy to Amazon's Fire phone, even the biggest companies can have major flops. Here are some of the notable disappointments.