"Pr" Blogs & Blog Posts

Modern MarketingModern Marketing

Strategic view of marketing and media as the world pivots from broadcast to...

 
Public relations consultant/ blogPublic relations consultant/ blog

A freelance public relations consultant and writer working across tradition...

 
Ishmael's CornerIshmael's Corner

Storytelling for business communications.

 
Marketing Unleashed: inspired marketing for savvy marketersMarketing Unleashed: inspired marketing for savvy marketers

Marketing Unleashed: inspired marketing for savvy marketers. Tips, advice a...

 
Paul Stallard technology PR agency blogPaul Stallard technology PR agency blog

Paul blogs about all things relating to technology PR agency life

 


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Latest Blog Posts



Take a look at any ‘news’ page on a corporate website and the same old stories appear time after time. The boring product launch press release. Sorry, but it is The dreaded ‘strategic partnership’ announcement The appointment of a new CMO. A...

PR is often listed as one of the most stressful industries to work in. I think the pressure of constantly chasing a target and only being as good as the last campaign can take its toll on people. Life can also get in the way. It is easy to forget tha...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I traveled to China last September — Steve Wozniak ended up right behind me in line going through customs — which was my 3...

  At Berkeley we believe so. No one has a magic measurement machine. But we use a simple set of industry-recognised principles that reflect the full contribution of PR. To find out how why not download our free report to gain insight into the the...

Super proud today at Berkeley as we are up for PR consultancy of the year at The Drum Network awards tonight. We have had a brilliant year so it is always nice when your peers recognise this. Win or lose, I know my team and I will have a blast and I...

PR doesn’t always get the recognition it deserves. Particularly in the boardroom. So how can you boost the performance of your PR budget in a way that will get noticed by the people who count? Are Berkeley we think there is always room for improvem...

 Right now there’s a multi-million-dollar con being played on employees, investors and founders of startup companies — and they don’t even realize it. In a dying media world where quality coverage has become invaluable to a ris...