"Pr" Blogs & Blog Posts

Marketing Unleashed: inspired marketing for savvy marketersMarketing Unleashed: inspired marketing for savvy marketers

Marketing Unleashed: inspired marketing for savvy marketers. Tips, advice a...

 
Ishmael's CornerIshmael's Corner

Storytelling for business communications.

 
Public relations consultant/ blogPublic relations consultant/ blog

A freelance public relations consultant and writer working across tradition...

 
Paul Stallard technology PR agency blogPaul Stallard technology PR agency blog

Paul blogs about all things relating to technology PR agency life

 
Modern MarketingModern Marketing

Strategic view of marketing and media as the world pivots from broadcast to...

 


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Latest Blog Posts



Who doesn't love a good, over-the-top marketing stunt? Recently we've seen a lot of those, including Pizza Hut's Pizza Parka, a coat made out of the same insulating materials as its delivery pouches. Because why not? That ridiculous pr...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. David Stern, who ruled the NBA as commissioner for 30 years before stepping down in 2014, deserves credit for making the long-...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The reason PR fails at storytelling often has nothing to do with understanding the makings of a good story or writing expertis...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Whether you’re buying soft-serve yogurt, a car or communication services, everyone wants value. After walking through the do...

In the past, filmmakers made a movie, got lucky and ended up with a BIG paycheck with incremental increases on the back end. These days filmmakers need to think about their movies in ways akin to how traditional investors think about dividends from b...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Look, I recognize it’s been a rugged 20 years or so for the publishing industry. Since Craigslist showed up on their doorste...

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Back in 2015, I wrote that PR’s version of the Industrial Revolution had begun. I made the point that the upheaval in the bu...